Skip to main content
Last updated: 2026/9/17

Overview of X (Twitter) Contests feature

Supported Social Platforms
X (Twitter)
Supported Plans
BusinessEnterprise

この記事では、SocialDogの「X（Twitter）キャンペーン」機能の概要と、目的に合ったキャンペーン種類の選び方を説明します。

tip

This page explains the X (Twitter) Campaigns feature included in SocialDog.

Please note that this is different from "SocialDog Campaign Plus."

What SocialDog's X (Twitter) Campaigns Feature Can Do​

  • Schedule post for campaign posts
  • Collect and confirm applicants and posts
  • Determining winners
    • Lottery
    • Filter
    • Manually Add/exclude winners
    • Promote potential winners to actual winners
  • Sending bulk DMs (Direct Messages) to winners
    • Embedding variable strings (such as gift codes) per user
  • Simultaneous hosting of multiple campaigns
    • There are no limits on the number of times.
  • Performance measurement
    • Confirmation of metrics for campaign target posts, etc., can be done using the "Analytics" feature, similar to non-campaign posts.

What SocialDog's X (Twitter) Campaigns Feature Cannot Do​

  • Campaigns on SNS other than X (Twitter)
  • X (Twitter) Instant Wins
tip

Campaigns on SNS other than X (Twitter) and X (Twitter) Instant Win campaigns are possible with "Campaign Plus". For details, please refer to Running campaigns with SocialDog Campaign Plus.

Examples of Campaigns that can be run with SocialDog​

  • Follow & Repost Campaigns
  • Follow & Repost & Likes Campaigns
  • Follow & Likes Campaigns
  • Collaboration Campaigns
    • You can set conditions such as Following multiple Accounts or Reposts and Likes on multiple posts.
  • Contest Campaigns
  • Hashtag Campaigns

What is a Campaign​

A "Campaign" in SocialDog is a unit for managing campaign applicants, winners, and potential winners.

tip

It's fine if it differs from an actual campaign, for example, by creating multiple campaigns when preparing multiple prizes.

Choosing Campaign Types​

There are two types of campaigns listed below. Please select the one that matches the campaign you wish to conduct.

Follow & Repost Campaigns​

  • This is a general campaign where the application condition is "Follow & Repost".
  • Applicants are automatically collected, and you can use campaign features such as applicant management and DM sending.

Application Conditions (All of the following must be met)​

  • Repost the target post
    • Before starting the campaign, you need to set up a scheduled post as an application condition using SocialDog's campaign feature.
  • Follow the target Account
    • You can select only one linked Account.

Suitable Cases​

  • You want to set "Follow a specified Account" + "Repost a specified Post" as the application condition.
    • Follow target Account for application condition: Only one linked Account.
    • Repost target Post for application condition: Only one Post scheduled from SocialDog.

Manually Register Applicants (CSV Import) Campaign​

  • This method involves creating a CSV file of applicants using SocialDog's CSV download feature or external tools, and then importing it into the "Applicants" section of the campaign feature.
  • You can freely Add applicants using a CSV file, allowing you to handle campaigns with complex conditions.

Application Conditions​

You can freely combine the following:

  • Repost, Likes, or Quote Post the target post
  • Follow target Accounts (multiple allowed)
  • Posts containing Hashtags or keywords
  • Other conditions
    • If you can output the usernames of users who met the application conditions using external tools, etc.

Suitable Cases​

  • Complex application conditions (e.g., Hashtag posts, multiple Account conditions, specific lists, etc.)
  • Follow & Repost Campaigns that cannot be handled by the "Follow & Repost Campaign"
    • Collaboration campaigns requiring users to Follow multiple Accounts, etc.
    • The post serving as the application condition has already been Posted.
  • You want to extract applicants externally and register them in bulk using a CSV file.
    • Example: Use Reposts, Likes, Follow, Hashtag posts, etc., as conditions.
  • You only want to use SocialDog for sending DMs.

Basic Flow for Running a Campaign​

  1. Create a campaign.
  2. Make campaign posts.
  3. Collect applicants.
    1. In the case of a Follow & Repost Campaign:
      1. They are collected automatically.
    2. In the case of other conditions:
      1. You can collect eligible applicants using features like Keyword Monitor or Post engagement, and then Manually Add them.
      2. By determining whether application conditions are met using Excel or similar tools, you can also support flexible application conditions.
  4. Determine winners from the applicants.
  5. Send DMs to the winners.
tip

Please refer to the following pages for the procedures.

Regarding Ad Distribution​

Handling of Ad Posts (Promoted Posts)​

SocialDog cannot retrieve any data regarding X's ad posts (promoted posts).

Among posts used as ad creatives, "organic posts" (ad posts = posts not distributed to Followers) can be retrieved. Metrics such as Likes retrieve a combined value of ads and organic posts, and the breakdown cannot be confirmed. Impressions will only display values for organic posts.

For X Ads' ad posts, please refer to Promoted-only Tweets (X Ads Help - English).

Distributing Campaign Target Posts as Ads​

You can distribute campaign target posts to X Ads using the following method:

  • Schedule post the campaign target post with SocialDog, and after posting, specify the campaign target post as a creative in the X Ads settings.
    • You cannot specify the campaign target post as a creative on the X Ads side beforehand. You need to configure the ad distribution settings after the post has been Posted by scheduled post.

Delete a Campaign​

  1. Click "..." on the campaign you want to Delete.
  2. Click "Delete Campaign".

Notes on Deletion​

  • It will be Deleted from the number of applications and wins for All campaigns.
  • DMs in transit will stop sending, and history will no longer be viewable.