Acquisition overview (X)
In the "Acquisition overview", you can check important information related to follower acquisition, such as the follower count and the number of new followers.
Available Analytics Categories
- Follower Summary
- Follower Fluctuation Summary
- Average New Followers per Day
- Average Daily Follower Unfollows
- Follower Fluctuations
- Follower Retention Rate
Follower Summary
In "Follower Summary", you can view trend data for "Follower count", "Following count", and "Follower/Following ratio" in a graph.
Follower Fluctuation Summary
In "Follower Fluctuation Summary", you can view trend data for "New followers", "Unfollows", and "Follower increase" in a graph.
- Unfollows also include instances where followers are suspended. Conversely, when suspended followers are unsuspended, they are counted as new followers. Due to the limitations of the X (Twitter) API, it is not possible to distinguish whether an unfollow is due to an account suspension.
- The data acquisition timing for new followers, unfollows, new follows, and unfollows differs from the data acquisition timing for follower count and following count. Therefore, there may be inconsistencies in these figures.
Average New Followers per Day
In "Average New Followers per Day", you can check the average number of new followers as a numerical value.
Average Daily Follower Unfollows
In "Average Daily Follower Unfollows", you can check the average number of unfollows as a numerical value.
Follower Fluctuations
In "Follower Fluctuations", you can check "Follower count", "New followers", "Unfollows", and "Follower increase" in a tabular format.
Follower Retention Rate
In "Follower Retention Rate", you can check the follower retention rate on a "weekly", "monthly", and "yearly" basis.
If the follower retention rate is low, it indicates that followers are unfollowing quickly even after following.
